On the blog
The Confident Authorpreneur
Here, you'll find practical advice, inspiring stories, and expert insights to empower you on your journey as an authorpreneur. Discover tips on publishing, marketing strategies, building your author brand, and more to help you navigate the world of publishing with confidence.
Must reads
How to Build Your Audience as a Debut Author (Without Letting Perfectionism Hold You Back)
Building your audience as a debut author doesn’t require perfection—it requires consistency, curiosity, and a willingness to experiment. Here’s how to get started.
How to Find Your Readers and Build Community as an Author
Building an author career isn’t just about selling books—it’s about finding your people. Here’s how to connect with readers and fellow writers in a way that feels authentic and sustainable.
Stop Marketing Like an Influencer: Strategic Marketing Tips for Authors Who Want to Sell More Books
Tired of trying to market your book like an influencer? You’re not alone. Here’s why a strategic, long-term approach to marketing will get your books into the hands of the right readers—without burnout or algorithm-chasing.
Why Giving Away Your Book for Free Can Actually Boost Sales
Yes, free book promos work—when done with strategy and purpose. In this post, I’m sharing the numbers behind a recent promo stack I helped coordinate and why generosity is the key to long-term reader growth.
Beyond the Scroll: How Social Media Fits Into Your Author Funnel
Trying to grow your author brand on Instagram? Here’s how to use social media as a top-of-funnel tool to attract readers, build trust, and sell more books—without burning out.
What Romance Authors Know About Emotional Marketing (That Every Author Should Learn)
Romance authors are masters of emotional marketing, and there’s a lot every author can learn from the way they connect with readers. Here’s how to bring more heart (and sales) to your book marketing.
How to Give Your Instagram Profile an Overhaul (That Actually Attracts Readers)
Your Instagram profile is your author storefront. If it isn’t clear who you are, what you write, and how readers can connect with you, you’re missing a major opportunity. Here’s how to give your profile the makeover it needs.
Why Every Author Needs a Sales Funnel (And How It Serves Your Readers)
Your book isn't just a product—it's the start of a relationship. A sales funnel helps readers move from discovering your work to becoming lifelong fans. Here's how to build one that works for your author brand.
Kindle Unlimited Books Can Now Be in Libraries—But Here’s What Authors Need to Know
Amazon’s new KDP Select policy allows KU-exclusive ebooks to be offered to libraries—but the road to library shelves still isn’t automatic. Here's how to navigate it.
The Importance of Sharing Your Book with Your Network (Not Just Your Followers)
Most authors think posting on social media is enough to launch a book—but if you’re not talking about your book to friends, family, colleagues, and your real-life network, you’re missing out on your most loyal early readers. Here’s how to get strategic about sharing your work everywhere, not just online.
Beta Readers, ARC Teams, and Street Teams: Who's Who in Your Author Journey
Wondering who should read your book before launch and how to build buzz? Here’s a clear breakdown of beta readers, ARC teams, and street teams—plus how to find the right people for each role.
What Is Amazon A+ Content and Why Does It Matter for Indie Authors
A+ Content is a free and powerful way to enhance your book’s sales page on Amazon. Here's what it is, how to use it, and why it matters for your author brand.
Ready to elevate your author career?
Discover the Best Pathway to Bring Your Book to Life
Choosing the right publication pathway is key to your success as an author. Download our free guide to explore your options, answer vital questions, and determine the best path forward based on your goals and personality. Ready to make your book a reality? Sign up to get started!
Your book isn't just a product—it's the start of a relationship. A sales funnel helps readers move from discovering your work to becoming lifelong fans. Here's how to build one that works for your author brand.