On the blog
The Confident Authorpreneur
Here, you'll find practical advice, inspiring stories, and expert insights to empower you on your journey as an authorpreneur. Discover tips on publishing, marketing strategies, building your author brand, and more to help you navigate the world of publishing with confidence.
Must reads
Planning to Publish in 2026? Here’s What You Need to Know First
Planning to publish your book in 2026? Here’s why audience-building, strategic marketing, and intentional planning matter more than ever—and how to reverse-engineer your timeline for a successful launch.
How to Build Your Audience as a Debut Author (Without Letting Perfectionism Hold You Back)
Building your audience as a debut author doesn’t require perfection—it requires consistency, curiosity, and a willingness to experiment. Here’s how to get started.
How to Find Your Readers and Build Community as an Author
Building an author career isn’t just about selling books—it’s about finding your people. Here’s how to connect with readers and fellow writers in a way that feels authentic and sustainable.
What Day Should You Release Your Book?
Choosing your release date is one of the most important decisions in self-publishing. Here’s the best day of the week to publish your book—and why it matters more than you think.
Stop Marketing Like an Influencer: Strategic Marketing Tips for Authors Who Want to Sell More Books
Tired of trying to market your book like an influencer? You’re not alone. Here’s why a strategic, long-term approach to marketing will get your books into the hands of the right readers—without burnout or algorithm-chasing.
Why Giving Away Your Book for Free Can Actually Boost Sales
Yes, free book promos work—when done with strategy and purpose. In this post, I’m sharing the numbers behind a recent promo stack I helped coordinate and why generosity is the key to long-term reader growth.
Why Starting Your Author Career for Fun Sets You Up for Long-Term Success
If you're dreaming of making money as an author, don't skip the most powerful first step—writing and publishing for the joy of it. Here's why doing it for fun first sets you up for long-term success.
Beyond the Scroll: How Social Media Fits Into Your Author Funnel
Trying to grow your author brand on Instagram? Here’s how to use social media as a top-of-funnel tool to attract readers, build trust, and sell more books—without burning out.
Overcoming Imposter Syndrome as an Author: Why It Shows Up (and How to Push Past It)
Imposter syndrome doesn’t magically disappear once you hit publish. Whether you’re launching your first book or your fifth, doubt can creep in. Here’s why it happens, how branding helps, and how to move forward anyway.
What Romance Authors Know About Emotional Marketing (That Every Author Should Learn)
Romance authors are masters of emotional marketing, and there’s a lot every author can learn from the way they connect with readers. Here’s how to bring more heart (and sales) to your book marketing.
How to Give Your Instagram Profile an Overhaul (That Actually Attracts Readers)
Your Instagram profile is your author storefront. If it isn’t clear who you are, what you write, and how readers can connect with you, you’re missing a major opportunity. Here’s how to give your profile the makeover it needs.
Why Every Author Needs a Sales Funnel (And How It Serves Your Readers)
Your book isn't just a product—it's the start of a relationship. A sales funnel helps readers move from discovering your work to becoming lifelong fans. Here's how to build one that works for your author brand.
Ready to elevate your author career?
Discover the Best Pathway to Bring Your Book to Life
Choosing the right publication pathway is key to your success as an author. Download our free guide to explore your options, answer vital questions, and determine the best path forward based on your goals and personality. Ready to make your book a reality? Sign up to get started!


Your book isn't just a product—it's the start of a relationship. A sales funnel helps readers move from discovering your work to becoming lifelong fans. Here's how to build one that works for your author brand.