On the blog
The Confident Authorpreneur
Here, you'll find practical advice, inspiring stories, and expert insights to empower you on your journey as an authorpreneur. Discover tips on publishing, marketing strategies, building your author brand, and more to help you navigate the world of publishing with confidence.
Must reads
Should You Form an LLC Before or After You Publish? Here’s What to Consider as an Author
Wondering when to form your LLC as an author? This post breaks down the benefits and timing so you can make a confident decision that supports your long-term publishing goals.
What Is Amazon A+ Content and Why Does It Matter for Indie Authors
A+ Content is a free and powerful way to enhance your book’s sales page on Amazon. Here's what it is, how to use it, and why it matters for your author brand.
How to Reverse Engineer Your Book Release Timeline (Without Losing Your Mind)
Planning a book release doesn’t start when your manuscript is done—it starts the moment you commit to publishing. Learn how to reverse engineer your book launch timeline, step-by-step, to reduce stress and increase success.
Don’t Lose That Brilliant Idea: How Writers Can Capture Creative Moments Before They Disappear
Your best ideas never seem to show up when you're sitting down to write. Here’s how to capture and keep track of those fleeting moments of creative inspiration—so you don’t lose your next big scene, story, or post before it even begins.
LLC for Authors: Why Writers Should Start an LLC and How to Set It Up
Thinking about forming an LLC as an author? You’re not alone. This guide breaks down what an LLC is, why it’s beneficial, and how to get started—without the legal jargon. Protect your work, streamline your finances, and build a sustainable author business.
Why Debut Authors Shouldn’t Publish Their First Book Immediately
Publishing your debut book too early can cost you more than just money—it could mean missing out on building a loyal audience. Learn why launching your author career with a short story or novella can set you up for long-term success.
Why the Backend of Your Author Business Matters More Than You Think
You can have the prettiest logo and most aesthetic Instagram feed, but if your backend systems are chaotic, burnout is inevitable. Here’s how to set up your author business for long-term success—on your terms.
Your Author Brand Is More Than a Logo: How to Build a Brand That Lasts
Learn how to build your author brand from the ground up—including voice, pillars, and visuals—so you can grow a strong, sustainable writing career.
Why You Shouldn’t Rush Your Book Launch—And What to Do Instead
As a self-published author, you’re in control—which means you don’t have to rush your launch to meet unrealistic timelines. Here’s why slowing down is actually better for your book, your readers, and your long-term author career.
Self-Publishing vs. Traditional: Which Path Is Right for You? (And What Most Authors Don’t Realize)
Trying to decide between traditional publishing and self-publishing? Here’s what you need to know about each path—including the hybrid model—and why all publishing options still require you to show up and market your work.
The Hidden Costs of Being an Author: What to Expect Before You Publish
Publishing a book is exciting—but it’s rarely cheap. From editing and cover design to ads, website hosting, and launch prep, here’s a breakdown of what authors should really expect when budgeting for success.
Publishing vs. Launching Your Book: Why You Need to Plan for Both
Publishing your book and launching it aren’t the same thing—and understanding the difference is crucial to building a successful author career. Here's what you need to know (and why both matter!).
Ready to elevate your author career?
Discover the Best Pathway to Bring Your Book to Life
Choosing the right publication pathway is key to your success as an author. Download our free guide to explore your options, answer vital questions, and determine the best path forward based on your goals and personality. Ready to make your book a reality? Sign up to get started!


Your book isn't just a product—it's the start of a relationship. A sales funnel helps readers move from discovering your work to becoming lifelong fans. Here's how to build one that works for your author brand.